Physical activity – It All Adds Up (40 second ad)


‘It all adds up!’ campaign aims to encourage children to become more active. Physical activity is especially important for children if they are to grow into healthy adults. It also highlights the need for parents and carers to keep a closer eye on the physical activity their children are getting.
The 60 minutes of moderate to vigorous activity needed daily can be broken up throughout the day into bursts of at least 10 minutes, which add up to the all important 60. For more information and download a log book to track activity go to
om/ for more information.



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